Tough Mama gives out free rides for commuters in Metro Manila.

On May 25, 2023, Tough Mama Appliances, the reliable and trusted brand in home and kitchen appliances, announced their support in providing an ease to public transportation in the capital region. The initiative project is dedicated to honoring and empowering women from all walks of life.

The three-day program aims to express gratitude to women, especially mothers, for their hard work, acknowledge their invaluable contributions to society, and make them feel truly special.

The "Libreng Sakay" initiative will kick off on June 1, 2023, with two initial routes: Pasig-Taguig and Montalban-Cubao. So expect Pink Tough Mama Buses on these routes until June 3, 2023.

Throughout the challenging times of the pandemic, Tough Mama Appliances has been a steadfast provider of essential small kitchen appliances, supporting families staying at home. From rice cookers and kettles to blenders, ovens, and air fryers, Tough Mama Appliances offers a wide range of quality products that embody its core values of safety, quality, ease of use, and great value for money. For almost 12 years, the brand has been committed to delivering reliable and affordable appliances to fellow Filipinos.

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As part of their commitment to giving back to the community, Tough Mama Appliances is launching the "Libreng Sakay" initiative. Ten pink buses will be deployed, serving as a symbol of appreciation and empowerment. These buses will provide free rides to women, children, persons with disabilities (PWD), LGBT sisters, and the companions of women, including their daughters and children.

"We are excited to launch the 'Libreng Sakay' initiative and celebrate the incredible strength and resilience of women in our society," said Ms. Vanessa Baluyut, Marketing Manager of Tough Mama Appliances. "By providing free rides and acknowledging the contributions of women, we aim to make a small but positive impact and create a more supportive community."

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About Tough Mama Appliances

Tough Mama Appliances is a resilient and trusted brand in the home and kitchen appliances industry. With a strong commitment to safety, quality, ease of use, and excellent value for money, Tough Mama Appliances offers a wide range of cutting-edge, functional, and expertly designed products. The brand's dedication to serving its customers and giving back to the community is reflected in its latest initiative, "Libreng Sakay," which celebrates women and empowers communities. For more information, visit http://toughmamaappliances.com

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For more information, please visit the Tough Mama Appliances Facebook Page: https://www.facebook.com/ToughMamaAppliances

Tough Mama Appliances Launches "Libreng Sakay" to Celebrate Women and Empower Communities

Tough Mama gives out free rides for commuters in Metro Manila.

The three-day program aims to express gratitude to women, especially mothers, for their hard work, acknowledge their invaluable contributions to society, and make them feel truly special.