Tesla, the global electric vehicle (EV) giant, is officially making its way to the Philippines, marking a significant milestone in the country's automotive landscape.
A board-up for Tesla was spotted at Uptown Bonifacio in Bonifacio Global City (BGC), hinting at the impending launch of the brand's flagship showroom.
This will be Tesla's first-ever showroom in the Philippines and the fourth in Southeast Asia, following successful openings in Singapore, Thailand, and Malaysia.
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While an exact opening date has yet to be confirmed, sources indicate that the showroom is expected to open before the year ends.
This development comes after Tesla ramped up recruitment efforts in the Philippines earlier this month, advertising several key positions, including a Store Manager, Leads Generation Program Manager, Project Developer, and Delivery Operations Specialist. These moves signaled the company's intention to establish a solid presence in the country’s growing EV market.
Founded in 2003 by engineers Martin Eberhard and Marc Tarpenning, Tesla revolutionized the automotive industry under the leadership of Elon Musk, who joined the company as an investor in 2004 and later became its CEO. With its commitment to sustainable energy and cutting-edge technology, Tesla has become the world leader in electric vehicle innovation.
The new showroom at Uptown Parade is set to provide Filipino consumers with direct access to Tesla’s lineup of electric vehicles, further promoting the adoption of clean energy in the Philippines.
Stay tuned for further updates on Tesla’s much-anticipated entry into the Philippine market.